Selfish Kindness. The new movement in birth culture.

A radical programme of reconditioning for birth professionals to reconnect with their power and self-worth.

Power and value are everything. Feeling empowered and valued is essential to your well-being and the quality of your work.

When you’re out of your power and you’ve lost your sense of value, your life unravels.

And it starts to looks like this…

  • You don’t set strong boundaries because you seek approval and want to be liked – this shows up as kindness but it’s hollow and comes at a cost to you. 
  • You undercharge or struggle to raise your prices, or you discount easily. 
  • You don’t speak up because you don’t think that what you have to say is of value.
  • When your values are crossed you don’t stand by them. You stay quiet. 
  • Your self worth is determined by other people’s opinions of you.
  • You give in to guilt trips and ‘wanting to do the right thing’.
  • You’re swayed by other people’s opinions.
  • Other people are able to trigger you and bring out the worst in you
  • You’re sensitive to criticism and judgement
  • You allow people to take up your energy, even the negative ones. Whether that’s the energy of your presence or the energy of your thoughts and attention

Once this starts it’s a downward spiral that affects your whole life. A downward spiral that is hard to pull back from. 

Birth work is uniquely demanding on many levels and if you’re caught in this downward spiral then you will burn out.

For your birth work to be sustainable and enable you to thrive as a human being, having a strong sense of self-worth and power is essential. 

You can’t truly support others until you support yourself. You need to put yourself first and be OK with that. 

The time has come for selfish kindness. 

As a collective we need to step up. We need to stand strong in our power and sense of value. 

After all, we’re supporting the parents of tomorrow and we need to show them how it’s done.

Come and join us.


Join us for a 4-week experience where we will dive into each of the pillars of selfish kindness to help you to transform at a deep personal level.

You will participate in masterclasses and discussions in the private Facebook group, and you will be required to do homework.

Reconditioning is not a passive experience. It will require you to submit and do the work.

This is not for the faint-hearted. 

During the four weeks we will take you on a journey that bridges the practical with the mindset.

Masterclass lead by Mars

Mars will lead a weekly masterclass that will focus on how these themes affect the practical aspects of birth work. 

After all the lightbulb moments you will level up in ways you can’t even imagine.

Masterclass lead by Alexia.

Alexia will lead a masterclass that will help you to lose the head trash and inner conflict that is part of the problem. She will give you the guidance you need to make the change that’s needed.

You will NOT be the same person by the time we reach the end of our time together.

Prep work and homework

Before we start you will receive some prep work to help you to get into the right mindset, and so that you can make the best use of our time together.

Each week, you will receive homework that will need to be completed that week.

Private Facebook Group

You will be supported by Mars and Alexia in the private Facebook group so that you can fully integrate the work we’re sharing with you.

Selfish Kindness. The new movement in birth culture.

Putting yourself first so that you can better support others.


Building self-worth starts with you

  • Valuing yourself and your work
  • Raising your prices.
  • Handling prospects objections.


Getting comfortable with discomfort

  • Standing your ground in the face of perceived authority.
  • Speaking up for yourself and your clients.
  • Holding your ground on your pricing.


Using your voice to speak up and be shamelessly you

  • Knowing who you are and what makes you YOU.
  • Telling people about you and your work.
  • Taking a position and owning it.


Cutting the cord and being free

  • Integrating what you’ve learned.
  • Letting go of the old you and freeing the new.
  • Q&A

What’s included?

  • 8 masterclasses by Mars and Alexia [worth £2400]
  • Being a Birth Ally [worth £249]
  • Clear Your Head Trash Course [worth £249]
  • Community [priceless]
  • Access to Mars & Lex for a month to help you to up your game [fucking priceless]


September 21st – 16th October 2020



Limited spots available.